The S+G Golf store, located within SKP Beijing, is a curated multi-brand golf retail space where the design is driven by the visual harmony of circular perforation patterns inspired by golf balls and the structural clarity of grid layouts.
Industrial perforated metal panels and sleek brushed steel surfaces form the core material palette, accented by natural green marble that adds a refined, organic touch. The interplay between round perforations and the linear rhythm of grids creates a dynamic visual tension, while allowing light and shadow to shift fluidly throughout the space. Mirror walls are strategically placed at each cross circulation point, creating an optical illusion that visually expands the relatively compact store and enhances spatial depth.
This combination of geometric precision, tactile contrast, and reflective extension delivers an immersive retail environment that seamlessly blends fashion, sport, and contemporary design.